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For the following questions answer them individually
.Marketing is the function of……………….
Only sales persons
Only counter staff
Only qualified persons
Top bosses
A collective function of all staff
The performance of a sales person depends on……….
Ability and willingness of the sales person
Incentives paid
Size of the sales team
Team leader’s attitude
His aggressive nature
Good marketing strategy envisages good and proper………….
Product distribution
Networking of branches
High pricing
Placement of counter staff
Relationship management
Service Marketing is resorted to in…………….
All MNCs
All production houses
Industrial units
Insurance companies and banks
Fish markets
Customisation results in………….
Customer exit
Customer retention
Customer complaints
Better Balance Sheet figures
Better technology
Current Accounts are basically meant for…………….
Investment purpose
Savings purpose
Identity purpose
To earn Foreign Exchang
Day-to-day needs of one’s business
The sole aim of marketing is to………………
Improve the Balance Sheet figures
Increase recruitment
Increase profits
Increase production
Increase branch network
Aggressive Marketing is necessitated due to ………………..
Globalisation
Increased competition
Increased production
Increased job opportunities
Increased staff
Value added services means
Substituted products
Highly valuable products
Old products
Extra services in addition to existing ones
At par services
Savings Accounts can be opened by………………..
All individuals fulfilling KYC norms
All tax payers only
All individuals above the age of 18
All businessmen only
All students below the age of 18
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