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For the following questions answer them individually
Service Mareting is the same as ……………………..
Relationship Marketing
Transaction Marketing
Internal Marketing
All of these
None of these
Marketing size means………………..
Size of marketing staff
Size of the Organisation
Scope for profits
Scope for marketing
Market size means…………………….
Market price of shares
Sensex
Share market
Share of business among peers
None of Market volatility
Internal Marketing means………………..
Selling to oneself
Selling to the employees
Selling of samples
Selling to foreign markets
A ‘Call’ means………………….
A Profession
Teletalk
Calling on a Propspect
A Call Centre
A ‘Call Centre’ is……………………
A place where Salesmen meet every day
A Training Centre
A Back Office set up where customer queries are answered
Customers’ meeting place
A presentation means………………….
Display of products
Explaining the utility of products
A gift
Display of Communication skills
A DSA means …………..
Directly Selling Authority
Directly Selling Agent
Direct Selling Authority
Direct Selling Agent
Distributors & Selling Agencies
‘Benchmark’ means……………
Products lined up on a bench
Better value for higher price
Costlier service
Additional service
All the above
Value - added services means………………..
Giving full value for money
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