XAT 2021 Question 84


Read the following scenario and answer the three questions that follow.

The occasion was a hyper publicised switch-on ceremony of solar power facilities on an island, with many villages, in the Bay of Bengal. PK was the brand ambassador of a Multinational Company (MNC) that was banking heavily on this CSR initiative to strengthen its presence in India. For the millions of fans, enamoured by the aging super star’s Robinhood like onscreen exploits, the pre-event speech of PK was their first glimpse into his off-screen persona. After an emotional speech that extolled the virtues of electricity as a driver of wellbeing & need for inclusive growth, PK with a flourish of his hand hit the button to remotely switch on the solar power facilities. Tens of media cameras stationed in all the island villages, started beaming live feed across the world. Quickly, the event turned from one of joy to something of shock and horror, as all the thatched households on the island caught fire. A few villagers were seriously injured in the fire. Watching the coverage, PK slapped the MNC representative standing next to him, on live camera, and collapsed on a couch with his head in his hands.

Question 84

Post the slapping incident, there was a strong social media backlash against PK. His PR team suggested the following social media releases that he could use not only to defend himself but also to garner positive reactions.

Which of the following social media releases will BEST help PK achieve the purpose?

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