In order to quantify the intangibles and incentives to the multi brand dealers (dealers who stock multiple goods as well as competing brands) and the associated channel members, a Company(X) formulates a point score card, which is called as brand building points. This brand building point is added to the sales target achieved points for redemption. The sales target achieved point is allotted as per the table 3 of this question. The sum of brand building point and sales achieved points is the total point that can be redeemed by the dealer against certain goods, as shown in the second table.
The detail of the system is shown in the tables below
There are 10 multi brand dealers in Nasik and the sales that they have achieved in the end of a quarter are:
If Srikrishna Trader has 80 brand building points then the goods that it can redeem are _________?
Total point earned by Srikrishna Trader through sells alone = 15+(42000-40000)*0.25 = 515.
Total point earned by Srikrishna Trader through brand building activities = 80.
Therefore, total redeemable points with Srikrishna Trader = 515+80 = 595.
The tupperware set alone costs 600 points. Hence, option A, B and C can be ruled out. Therefore, option D is the correct answer.
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