Sign in
Please select an account to continue using cracku.in
↓ →
E.M. Rogers developed the Diffusion of Innovation theory, which identifies five key adopter categories: innovators, early adopters, early majority, late majority, and laggards. The theory also describes factors such as the innovation's relative advantage, compatibility, complexity, trialability, and observability, which influence its diffusion.
Create a FREE account and get:
Book Free CAT Mentorship
Get personalized CAT strategy from a 99%iler
500+ students mentored
OTP Verification
Enter the 6-digit code sent to your phone
Booking Summary
Enter OTP
Didn't receive the OTP?
Educational materials for CAT preparation