Rearrange the given five sentences A, B, C, D and E in a proper sequence so as to form a meaningful paragraph and then answer the given questions.

A. For customers accustomed to easy shopping on Amazon or ebay, choosing a health insurance plan online was an exercise in frustration.
B. First, they couldn’t get online.
C. Consuters fumed over the rollout of Healthcare. gov and the state health insurance exchanges which were introduced last year.
D. Then, once they did, the information was difficult to understand.
E. That frustration highlights how important it is for insurersnot only health insurers, but also property and casualty and increasingly life insurers to master the digital platform.