Instructions

Read the following scenario and answer the THREE questions that follow.

ABC Business School was a school with a difference. Regarded as one of the top business schools in western India, but relatively unknown beyond that, the school catered to smaller organizations seeking to hire students for sales and marketing positions, with occasional openings in HR roles. These students were open to secure job opportunities, even if they offered relatively lower salaries. The organizations, that recruited from ABC, did not really care for the talent, but appreciated the students' ability to follow orders without questioning them. The school’s strength laid in its alumni, who consistently returned to the institution for recruitment, thereby ensuring the school’s continued existence. Given the placement record, the school attracted a specific segment of business school aspirants, who wanted a solid job but were not excited about learning.

Question 45

Across the country, business schools were ranked by popular magazines. A few business schools in the same region were applying for rankings, hoping that rankings will affect their visibility among corporate houses and recruiters. To achieve a good rank, ABC faculty members, who have primarily focused on teaching thus far, would need to actively engage in research and consulting activities. The director was aware that asking the faculty to switch to research and consulting would not be easy.

Which of the following facts will BEST help the director not to worry about applying for rankings?

Solution

Option C is the best answer as the alumni's awareness of ABC's "retainable talent pool" directly addresses a key metric for many business school rankings: graduate employability. If alumni consistently return to recruit because ABC graduates stay with companies (low turnover), it demonstrates the school's effectiveness in producing valuable employees. This is a strong selling point for rankings that focus on placement success.

By focusing on alumni satisfaction with the quality of graduates, the director can shift the focus away from rankings that might not be as relevant to ABC's niche market and concentrate on maintaining the school's core strength - job placement.

Option A: This doesn't matter for rankings. Research is typically a factor for faculty-focused rankings, not those aimed at student placement.

Option B: Similar to A, student satisfaction might be a factor in some rankings, but it's not the main focus for placement-oriented rankings.

Option D: A quick placement record can be a positive for rankings that consider efficiency, but it's not the sole factor.

Option E: Past performance doesn't necessarily predict future results. However, it highlights the potential challenge of breaking into the top ranks.


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