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For the following questions answer them individually
Market Research is required for_____
deciding sales volume
deciding production levels
deciding marketing strategies
deciding sales team numbers
All of these
Market segmentation means ____
dividing the sales team into small groups
dividing the marketing process into small steps
dividing the territory into small areas
dividing the targets groups into homogeneous groups
Market segmentation is required_____
for avoiding cold calls
to increase production
for territory allocation
for focused marketing
for increasing profits
Softcopy is the intangible output so then what is hard copy ?
The physical parts of the computer
The printed parts of the computer
The printed output
The physical output devices
None of these
Motivation for sales person can be achieved through____
high success rate of conversions
better sales incentives
continuous training and updation of knowledge
support from operation staff
Marketing of Education Loans can be doner by ?
approaching eligible students
approaching the parents
approaching colleges
having tie-ups with Educational Institutes
Diversification is useful for____
attaching more customers
retaining existing customers
increasing sales volume
Diversification means___
dividing the market into small segments
dividing energy of the sales person
marketing of diverse products
One of the following is not a function of Retail Banking ____
Accepting fixed deposits
Giving Home loans
Giving Education Loans
Joint ventures
The target group for Fixed Deposits is____
all individuals
all corporates
NRI’s
Government bodies
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